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Adrien Castelain
Adrien Castelain

Designer and founder. I run Boald Studio and write about building product with AI, from inside the work.

Where the time saved goes

Nov 3, 2026

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3 min read

Where the time saved goes

Build Less, Solve More · Issue 4

Adrien Castelain
Adrien Castelain
Who asked for that feature?

Oct 13, 2026

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3 min read

Who asked for that feature?

Build Less, Solve More · Issue 3

Adrien Castelain
Adrien Castelain
Your product is too complicated. And too simple. At the same time.

Sep 9, 2026

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4 min read

Your product is too complicated. And too simple. At the same time.

Build Less, Solve More · Issue 2

Adrien Castelain
Adrien Castelain
Rules That Hold, Rules That Don't

Aug 25, 2026

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3 min read

Rules That Hold, Rules That Don't

Build Less, Solve More · Issue 1

Adrien Castelain
Adrien Castelain

Build Less Solve More

Boald's notes on solving what matters - design, AI, and the judgment in between. From the team at Boald.

© 2026 Build Less Solve More.
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